Posts by Jay Sharman

Jay Sharman is the CEO and founder of TeamWorks Media, a purpose-driven marketing company in Chicago’s West Loop. TeamWorks helps not-for-profit and higher education clients combine purpose and profit by creating innovative marketing strategies and implementing content campaigns that authentically connect with audiences. Prior to founding TeamWorks, Jay honed his storytelling skills as an Emmy Award winning television producer.

Email Jay or Tweet @_JaySharman

Saint Anselm College

Webinar: 2016 College Prospect Survey

It’s no secret there has never been a more challenging time for higher education marketing and admissions executives to engage prospects. New social media platforms emerge regularly. Expectations from parents continue to rise. And a generation of digital natives is here, expecting... Read More »

Students conversing on a bench

How to Engage Millennial Alumni

Recently, I discussed the topic of alumni engagement. I’d like to go into detail on a few particular problems that I’m hearing consistently from university development officers from a variety of institutions: Your recent graduates are leaving school with an increasingly significant... Read More »